If you’re wondering, when should you hire a YouTube video editor, there’s a high chance you don’t need one right now.
At editvideo.io, we’ve helped plenty of YouTubers invest their resources and time wisely (check this out!). Sometimes, simply by declining their video editing request and telling them why we did so. And sometimes by helping them put out awesome videos consistently.
It all comes down to what you need to meet your goals.
We’re video nerds, and we know the science of video content thoroughly. We know what kind of video content works where.
We can help you figure out when you need to hire a video editor, what kind of video content works best for your channel, and what type of video editing will best support your business goals.
Using our extensive and experience-derived knowledge about the subject, we’ll be guiding you about the right time to hire a video editor on this page.
You will learn:
- How to outline your YouTube goals?
- How to invest your resources wisely?
- How to assess your video editing skills?
- What metrics indicate it’s time to hire a video editor?
Collectively, these will help you figure out when to hire a video editor for growing your YT channel.
Let’s get started!
Table of Contents
Outline your goals
First, get yourself organized. Outline your goals.
Why do you have a YouTube channel? What do you plan to achieve with this channel? Whether you’re a newbie on the platform or have been running your channel for a while – you need to have a clear intent.
Here’s a list of possible intent(s):
- Generate money by creating content
- Redirect traffic to your website
- Build brand authority by growing an audience
- Increase discoverability by publishing optimized video content
- You like love and attention in bulk amounts 🙂
Depending on your intent, you should determine the attention and effort you ought to invest in growing your YouTube channel.
For example, if you intend to make YouTube your primary source of income, you need to go intensive. You’ll need to produce bulks of watch-worthy, quality content every week. This means you should be putting out at least five to six 10 minutes long videos every week if you’re a beginner. Ideally, a beginner should post one YouTube video every day.
If you have well over 1000 subscribers, one quality YouTube video every week should be enough to sustain your growth. The duration of this video should be at least ten minutes. Experts recommend keeping the length of the video between 7 – 15 minutes.
Record 60-90 minutes of content. After editing and enhancements, you’ll have 30-45 minutes of quality content to share with your audience. You can break this down into 3-5 videos depending on your channel’s theme and persona. Add proper intros and outros so that each video feels complete to the viewer. Watch how to create one month of YouTube video content. And learn how to do intros & outros here.
But if you’re using YouTube for any other purpose that supports your primary source of income (such as redirecting traffic to your website), it’s safe to put out only about two to three videos per week. Again, the ideal length of video content is about 10 minutes. But if you’re an influencer and can produce 30 seconds of valuable, catchy content – it can be monetized, and you can use that to grow your channel.
As a secondary source for marketing your business, it’s alright if you put out one video every week too.
Suggested read:
Investing Resources Wisely
Now, why did we reconsider your goals for determining when to hire a YouTube video editor? It is because it helps you figure out:
- The number of videos you need per week
- The time you ought to invest in video content
- The budget you need to allocate to video content
If you’re depending on YouTube for your bread and butter, video editing is your primary need. You cannot and must not neglect this aspect. If you do, you’ll end up with a very low ROI.
Here’s why we say that: 7 Benefits of Editing your YouTube videos.
If it is a secondary source for you, there’s room for compromises. You can keep it on hold until you have enough time for learning how to professionally edit a video yourself. Or until you have enough budget to hire professional video editors.
In case you are willing to start slow and steady despite all the obstacles, that’s a brave and super intelligent move too. Read ahead to sort your queries out.
Video Editing Skills: Self Analysis
By now, you know if you need video content or if it’s a supplement to your business. If it’s a need, video editing is a need too. If it’s a supplement, video editing is a choice.
In either case, you’re the first person you ought to interview for your video editing needs. Can you:
- Create an aesthetic frame.
- Choose the right music?
- Choose filters, effects, and transitions that enhance recorded content.
- Eliminate background and unwanted noise.
If you answer yes to all four questions above, you can edit the videos yourself. Again, if YouTube is your primary source of income and you’re putting out 5-6 videos a week, you’ll need someone to edit your videos. You’ve to focus on recording and distributing content, while your hired video editor can focus on maintaining quality (to retain existing viewers).
But YouTube only supplements your growth, and you know all of that, go ahead and edit videos yourself on a video editing software. Before you do that, we want you to read: Video editing software VS Video editing team.
If the answer to any of the above was no, here’s a list of useful resources where you can learn video editing all by yourself:
- Video Editing for Beginners | The Ultimate Guide
- How to edit YouTube videos? All hacks included.
- 10 Tips from Experts to Create Flawless Video Content
- Adobe Premiere Pro Masterclass by Phil Ebiner
And, of course, lots of practice.
So, when to hire a YouTube video editor?
Summing up, you should hire a YouTube video editor when:
- You want super professional video content on your YT channel
- You don’t have the time to do it yourself
- You don’t have the right skills
- You feel you’re facing a creative block
You can afford them
How to hire a video editor for YouTube?
Now that we know when you should hire a video editor, let’s check out how to hire a video editor. Please know video editing is a complete science, and there are a lot of technical aspects that you ought to assess when hiring a video editor.
We’ve already done a detailed post about how to hire a video editor. This is a step-by-step guide; we encourage you to browse the post before reading further because we’re adding some more aspects to assess in this post.
Apart from all that mentioned in our previous guide, you ought to figure out whether you’d like to work in person with your video editor or remotely. If you’re hiring a freelancer, it’s a good idea to locate someone skilled in your own vicinity.
That’s because it’s difficult to communicate the changes and edits you want on chat or during zoom meetings. You’ll have to watch the entire video each time they edit, note down the particular seconds where they’ve messed up, and send it back for revision. Consequently, with a remote freelance video editor, you’ll be wasting time instead of saving it.
But finding a skilled freelance video editor in your vicinity happens only in an ideal world. In reality, there’s only a one percent chance that’s happening unless you reside in any of the prime locations in the UK (lots of video editing talent there!).
And this is why it’s best to benefit from professional video editing agencies operating on the internet. Here’s where you can find the top 15 video editors online.
They use project management software and work in a super organized manner so as to conform to your needs properly.
Also, when hiring a video editor, begin assessing your candidate by browsing their portfolio. It helps you assess their skillset, experience, and understanding of your respective niche. Next, assess their attention to the latest tools and techniques. And lastly, assess their client reviews and personal work ethics. There’s no point in hiring a video editor who cannot respect deadlines and provide you with due content on time.
Bottom Line
By now, we hope you’re clear about when to hire a YouTube video editor. You should hire a video editor if you’ve to produce more content within short deadlines or if you do not know about the technicalities of video editing. If you aim to put out professional-grade videos that never (not even once in a blue moon) deviate from the quality standards you’ve set, you should definitely hire a video editor.